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A study of the factors that will increase the number of Chinese tourist visits to South Africa, with a particular reference to the Chinese tourism industry in Shanghai

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dc.contributor.author Gao, Grace H.
dc.date.accessioned 2007-10-23T07:27:50Z
dc.date.available 2007-10-23T07:27:50Z
dc.date.issued 2007
dc.identifier.other 306749
dc.identifier.uri http://hdl.handle.net/10321/120
dc.description Thesis (M.Tech.: Tourism and Hospitality Management)-Durban University of Technology, 2007 xi, 130 leaves en
dc.description.abstract Tourism is one of the world's major industries and is increasing in importance as a source of substantial employment and of great economical and social benefit to many regions around the world. China has the world’s largest population and it has been predicted that China will become one of the world’s major sources of international travellers in the 21st century. Although the outbound travel industry in China has only been developing in recent years, there has been an increasing number of outbound Chinese going all over the world. South Africa is one of the countries that are beginning to be penetrated by the emerging Chinese outbound traveller market. The purpose of this study is to examine the South Africa inbound tourism industry’s readiness for the increasing Chinese tourist market to South Africa and also to examine South Africa as a secondary international destination for the Chinese traveller. The study also aims to explore the Chinese travellers’ interests and major concerns when travelling to South Africa and the expectations of the inbound tour operators in Shanghai. A purposive sample of 118 respondents from Shanghai’s tourism industry participated in the study. en
dc.language.iso en en
dc.subject Tourism--South Africa--Marketing en
dc.subject Tourists--China en
dc.subject Tourists--South Africa en
dc.subject Tourism--Dissertations, Academic en
dc.subject China--Foreign relations en
dc.title A study of the factors that will increase the number of Chinese tourist visits to South Africa, with a particular reference to the Chinese tourism industry in Shanghai en
dc.type Thesis en


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