The market orientation of proudly South African companies : students' perceptions
The aim of this research is to evaluate students’ perceptions toward the market orientation of Proudly South Africa companies at Durban University of Technology. The Proudly South African campaign is currently very topical, having become a visible brand in its own right within the period of ten years, with the primary objective of creating job opportunities, supporting local companies by buying products that are produced within the boundaries of South Africa and to initiate nationalism among South Africans.
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An investigation into the feasibility of using e-business to sell plant material to the South African nursery industry Pollard, Bryn (2005)The South African nursery industry has faced many challenges over the last ten years. Excess in both demand and supply occur in any given year. The cost of maintaining a plant beyond its ideal ‘sell-by-date’ erodes ...
Sardine run : analysis of socio-economic impact and marketing strategy in the South Coast Region of KwaZulu-Natal Manana, Themba (2009)The dissertation presents an overview on market segmentation established on the basis of collection of information. The study illustrates the important role of information in tourism and examines the socio-economic impact ...
The knowledge, attitude and training needs of line managers at the South African Sugar Association (SASA) with regards to the management of HIV/AIDS infected employees Naidoo, Predhie (2005)The knowledge, attitude and training needs of line managers at the South African Sugar Association (SASA) with regards to the management of HIV/AIDS infected employees. Background: The rapid spread of HIV/AIDS is ...