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Full Name
Mason, Roger Bruce
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Publications

Results 21-37 of 37 (Search time: 0.199 seconds).

Issue DateTitleAuthor(s)
21Apr-2014Marketing communications and environmental turbulence : a complexity theory viewMason, Roger Bruce 
222007A marketing mix model for a complex and turbulent environmentMason, Roger Bruce ; Staude, Gavin 
2325-Jul-2019Perceptions of service provided by South African police service community service centresMason, Roger Bruce ; Ngobese, Ndabazinhle ; Maharaj, Mandusha 
242015Price tactics for a turbulent environment : a complexity theory viewMason, Roger Bruce 
252012Product tactics in a complex and turbulent environment viewed through a complexity lensMason, Roger Bruce 
262006Residual brand awareness following the termination of a long-term event sponsorship and the appointment of a new sponsorMason, Roger Bruce ; Cochetel, Fabrice 
27Sep-2014Selected key external factors influencing the success of rural small and medium enterprises in South AfricaLekhanya, Lawrence Mpele ; Mason, Roger Bruce 
2821-Jun-2011Selection of causes according to socio-demographic status in South AfricaCorbishley, Karen Margaret ; Mason, Roger Bruce 
29Jun-2018Service quality at technical and vocational education and training colleges : perception according to demographic factorsMason, Roger Bruce ; Mbambo, S. N. ; Pillay, M. A. 
302017Service quality’s role in students’ decisions to study at Further Education and Training CollegesPillay, Magalingam Atheeshey ; Mbambo, Sbongiseni Nelson ; Mason, Roger Bruce 
312010Socio-economic implications of the KwaZulu-Natal sardine run for local indigenous communitiesMyeza, Joyce ; Mason, Roger Bruce ; Peddemors, V. 
322014South African consumer ethnocentrism and attitudes towards foreign convenience productsKamwendo, Andrew Ronald ; Corbishley, Karen Margaret ; Mason, Roger Bruce 
332011Student engagement with, and participation in, an e-forumMason, Roger Bruce 
342013The use of marketing strategies by small, medium and micro enterprises in rural KwaZulu-NatalLekhanya, Lawrence Mpele ; Mason, Roger Bruce 
352009Using a blended approach to facilitate postgraduate supervisionDe Beer, Marie ; Mason, Roger Bruce 
362008Word of mouth as a promotional tool for turbulent marketsMason, Roger Bruce 
372017Young clients’ attitudes to service quality at retail banks in a developing countryZungu, Nkululeko PraiseGod ; Mason, Roger Bruce