Browsing by Author Zungu, Nkululeko PraiseGod
Showing results 1 to 3 of 3
| Issue Date | Title | Author(s) |
|---|---|---|
| 11-Dec-2023 | The dynamics of customer value and brand love among shoppers in emerging market | Amegbe, Hayford ; Hanu, Charles ; Zungu, Nkululeko PraiseGod |
| 2023 | Examining the Impact of sports sponsorship on fan attitude and purchase intentions towards sponsors' products in professional football : a study of the Ghanaian fan base | Sarpong, Appiah ; Zungu, Nkululeko PraiseGod |
| 2023 | SMEs social media adoption and financial and non-financial marketing performance | Amegbe, Hayford ; Zungu, Nkululeko PraiseGod; Hanu, Charles |